{"id":4713,"date":"2019-06-19T12:03:17","date_gmt":"2019-06-19T15:03:17","guid":{"rendered":"http:\/\/www.homineinfo.com.br\/?p=4713\/"},"modified":"2023-02-07T18:27:49","modified_gmt":"2023-02-07T21:27:49","slug":"qual-o-segredo-para-inovar-no-mercado-de-ti","status":"publish","type":"post","link":"https:\/\/homine.tech\/en\/qual-o-segredo-para-inovar-no-mercado-de-ti\/","title":{"rendered":"What is the secret to innovate in the IT market?"},"content":{"rendered":"<p class=\"has-text-align-left\"><em><strong>By Jos\u00e9 Geraldo Garcia, CIO of Homine<\/strong><\/em><\/p>\n\n\n\n<p>Customers and colleagues ask me what are the key success factors for innovating in the Information Technology market. Do you think new technologies like the&nbsp;<em>Machine Learning<\/em>? Do we need to form a highly technical team to innovate? What is the investment required? Is the return guaranteed?<\/p>\n\n\n\n<p>There are many questions, but the answers are simpler than we imagine.<\/p>\n\n\n\n<p>We are living a technological revolution that transforms our lives every day. With a tap on the screen&nbsp;<em>smartphone<\/em>, you can find out the Singapore weather forecast, request a car, rent a bike from the street or take a <em>call<\/em> work from anywhere.<\/p>\n\n\n\n<p>In the day-to-day of our IT universe, we deal with system migrations, robust programming and implementation of solutions for automating customer processes. By trade, we are deeply technological. We need to know what is most advanced in technology \u2013 Artificial Intelligence, Cognitive Computing,&nbsp;<em>Blockchain<\/em>,&nbsp;<em>big data<\/em>, Biometrics, to mention just a few of them \u2013 and understand how these innovations bring more value to client companies.<\/p>\n\n\n\n<p>The fact is that new technologies are out there on the market, available to everyone, ready to be incorporated into processes, products and systems. To innovate, however, it is necessary to go beyond them. But how?<\/p>\n\n\n\n<p>Through two strategies: <strong>anticipation<\/strong> It is <strong>synergy<\/strong>.<\/p>\n\n\n\n<p>Innovating is getting ahead and anticipating the \u201cpain\u201d of the company and\/or market. It means understanding the operational bottlenecks that generate costs and inefficiencies, the difficulties of work routines and processes carried out in all areas: tax, accounting, administrative, logistics and production. It is necessary not only to \u201cbe inside\u201d organizations, but above all \u201cinside\u201d them: to understand their business and absorb their pain. And from there create the innovative solution that will untie the knots of the company, bringing more efficiency, results and simplicity.<\/p>\n\n\n\n<p>Synergy with partners and developers, in turn, is crucial for delivering transformative solutions to customers. If today you do not have the necessary knowledge in&nbsp;<em>Deep Learning<\/em>, for example, to create a program that will \u201cchange the life\u201d of a company, then look for partners and professionals who can join you to develop the best possible solution. The technical and innovative potential of a company is not \u2013 and cannot be \u2013 static: it is incremental and open to collaborations, through synergies and partnerships. In this sense, innovative capacity knows no limits.<\/p>\n\n\n\n<p>Returning to the initial question, the adoption of new technologies is a key success factor for innovating in the IT segment, but it is the most basic of them. <strong>Anticipating market needs and working in synergy to build transforming solutions are factors that, in fact, make the wheel of innovation turn.<\/strong><\/p>\n\n\n\n<p>Wheel that, by the way, turns faster and faster. There is no time to lose. <\/p>","protected":false},"excerpt":{"rendered":"<p>By Jos\u00e9 Geraldo Garcia, CIO at Homine Customers and colleagues ask me about the key success factors for innovating in the Technology market<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>","protected":false},"author":1,"featured_media":5236,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[53,30,74,75,76],"class_list":["post-4713","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-consultorias-de-ti","tag-desenvolvimento","tag-inovacao","tag-machine-learning","tag-tecnologia-da-informacao"],"_links":{"self":[{"href":"https:\/\/homine.tech\/en\/wp-json\/wp\/v2\/posts\/4713","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/homine.tech\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/homine.tech\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/homine.tech\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/homine.tech\/en\/wp-json\/wp\/v2\/comments?post=4713"}],"version-history":[{"count":1,"href":"https:\/\/homine.tech\/en\/wp-json\/wp\/v2\/posts\/4713\/revisions"}],"predecessor-version":[{"id":5238,"href":"https:\/\/homine.tech\/en\/wp-json\/wp\/v2\/posts\/4713\/revisions\/5238"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/homine.tech\/en\/wp-json\/wp\/v2\/media\/5236"}],"wp:attachment":[{"href":"https:\/\/homine.tech\/en\/wp-json\/wp\/v2\/media?parent=4713"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/homine.tech\/en\/wp-json\/wp\/v2\/categories?post=4713"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/homine.tech\/en\/wp-json\/wp\/v2\/tags?post=4713"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}